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Capturing and Creating Value Through Business Model Innovation

Scottish Enterprise
Hilton Hotel, Bellshill, ML4 3JQ
Tuesday, March 24, 2015 - 09:30 to 16:30

The Scottish Manufacturing Advisory Service i is delighted to invite you to our workshop focused on Business Model Innovation at Hilton Hotel, Bellshill, ML4 3JQ on Tuesday 24th March at 9.30am, finishing at 4.30pm.  The workshop will be delivered by Innova Innovation.


This practical workshop will introduce you to business model innovation - a structured approach to developing new ways of doing business.  The workshop will introduce examples of innovative business models then lead you through a practical example of mapping your own business model ti identify opportunities for development and augmentation.  Key elements of the workshop will include:

  • Introduction and benefits of business modeling for manufacturers
  • Mapping the current business model
  • SWOT analysis
  • Who is the customer?
  • What is the value proposition?
  • Complete new business model

This workshop will be interactive and informative, providing you with an opportunity to try out new innovation approaches which can then be transferred back into your business.  There will also be time to network and understand innovation approaches across a range of sectors.

Why should you attend?

In global and hyper connected business world, maintaining margins and competitive edge is increasingly difficult for manufacturing companies.  Business models help identify where companies create and capture value.  Developing your own business model provides a roadmap for development.  It also enables business model differentiation, a means of securing and sustaining competitive edge.

We know that innovation is integral in business survival and cannot exist in isolation - it needs to have the right environment, support and methods.  A key barrier to innovation for many companies is the perceived high cost of undertaking it or uncertainty about how to approach it.

Who should attend?

Those with responsibility, or involved in product innovation who recognise the need to have the right environment, tools and processes to successfully drive innovation in the business.

The workshop will be delivered by Innova Innovation who has amassed a wealth of experience in innovation management and development.  Participants will leave the workshop with enhanced skills and expertise to think strategically and creatively, using a rnage of innovation tools and techniques to grow the business and turnover.

The SMAS team will be on hand at the workshop along with Innovation Specialists from Scottish Enterprise.

The event is free of charge, with limited spaces, so please book early to avoid disappointment.  You can either register via the link http://tinyurl.com/nlvrte5 or by calling the team 0845 607 8787.