Manufacturing Masterclass - Product as a Service (PAAS) by Zero Waste Scotland
November 15th, 2018 9:00 AM
through
1:00 PM
Scottish Enterprise
New Lanarkshire House
Dove Wynd
Bellshill, SLK ML4 3AD
United Kingdom
New Lanarkshire House
Dove Wynd
Bellshill, SLK ML4 3AD
United Kingdom
Aim of the masterclass: The second of the masterclass series, specifically for manufacturing SME's based in Scotland, introduces manufacturing businesses to the Servitisation business model. We will invite a group of companies to a round table workshop with a business mentor and academic partner to develop a vision and strategy for their respective businesses.
The half day masterclass covers:
- The basic concepts of servitisation
- Developing a vision for servitisation
- Creating an advanced service customer value proposition
- Mapping out the key strategic capabilities needed to deliver the customer value proposition
- Identifying the principal arguments of a business case which underpins the strategy and vision
- Developing a preliminary roadmap for service transformation