BEGIN:VCALENDAR VERSION:2.0 PRODID:-//CeeD//NONSGML CeeD Event iCal//EN X-WR-TIMEZONE:Europe/London X-PUBLISHED-TTL:PT1H METHOD:PUBLISH BEGIN:VEVENT UID:CiviCRM_EventID_2151_2b6270a84c4343d2cab749c1ed6d7d8b@ceed-scotland.com SUMMARY:260910 B2B Ecommerce Masterclass Series: Kick-Off Roundtable DESCRIPTION:The way businesses buy has changed. More and more B2B buyers research\, compare and place orders onl ine long before they ever speak to a salesperson.& nbsp\; The businesses that make that easy are winn ing the work.  \;The UK B2B ecommerce market f or physical goods is expected to exceed $150.9 bil lion in 2026\, growing at a CAGR of >\;17% betwe en 2024 and 2030.\n \n Whether you'\;re not yet selling online or you'\;re ready to scale what you'\;ve already built\, the opportunity is si gnificant. \; This programme is designed to he lp you take it.\n \n Who should attend\n This even t is tailored for Founders\, Managing Directors\, Sales Directors\, and Heads of Marketing.\n \n It is designed for B2B businesses with an appetite to grow and scale their ecommerce capabilities. &nbs p\;The series will be suitable for companies compl etely new to trading online\, as well as those see king to expand an established online offering. \n \n What is this Kick-Off Event?\n Rather than deli vering an off-the-shelf course\, this initial sess ion is an interactive roundtable designed to bring interested companies together to understand exact ly what you need\, so that we can build the rest o f the programme around it. \n \n By attending this session\, you will help shape a bespoke 5-to-6-mo nth masterclass series.  \;We want to know you r questions and reservations about B2B ecommerce\, and pinpoint the exact areas where you feel you n eed support and advice. \n \n To get you thinking\ , these are the kinds of areas we can cover &mdash \; and you'\;ll help us prioritise:\n \n \n Wh ere to start with B2B ecommerce: winning new custo mers\, growing existing ones\, and driving operati onal efficiency\n Choosing the features and funct ionality that matter most to your customers &ndash \; what are their needs?\n Finding the right plat forms and partners to work with\n Setting and tra cking KPIs to measure performance and prove ROI\n \n \n What comes next\n The kick-off leads into a series of around five or six monthly sessions.&nbs p\; These will be masterclasses\, talks and practi cal workshops led by guest speakers and industry e xperts\, shaped by what you tell us at this first meeting.\n \n  \;\n \n Why come\n It'\;s fu lly funded by CeeD and Scottish Enterprise\, so th ere'\;s no cost to attend.  \;You'\;ll b e together with like-minded businesses facing the same decisions\, sharing what works\, and you'\ ;ll help design a programme built around real need s rather than a generic curriculum.\n \n Your host is Al Conroy\, one of Scotland&rsquo\;s most expe rienced B2B ecommerce consultants who spent nine y ears as an owner-operator\, building an online bus iness from scratch into the UK'\;s largest onli ne retailer in its sector\, shipping to over 90 co untries.  \;He now advises B2B and D2C busines ses on growing online\, and will be joined by gues t speakers and industry experts throughout the ser ies. CATEGORIES:Workshop CALSCALE:GREGORIAN DTSTAMP;VALUE=DATE-TIME:20260910T100000 DTSTART;VALUE=DATE-TIME:20260910T100000 DTEND;VALUE=DATE-TIME:20260910T120000 LOCATION:The National Robotarium\n Heriot-Watt Campus\n Edi nburgh\, EH14 4AS\n United Kingdom\n ORGANIZER:MAILTO:j.deacon@ceed-scotland.com URL:https://ceed-scotland.com/civicrm/event/info?reset=1&id=2151 END:VEVENT END:VCALENDAR